Get Compliant and Increase Revenues at the Same Time…
- 20% of Americans have a disability.
- 3 of the top 4 are Vision, Hearing & Cognitive
- Over 1 billion people globally have a disability.
The ADA (Americans with Disability Act) and the W3C (World Wide Web Consortium) have guidelines in place to make sure your commercial website provides Equal Access to everyone…regardless of their abilities or need to use Adaptive Technologies.
Types of Adaptive Technologies include…
- Screen Readers
- Capability for “Keyboard Only” Navigation on Your Website
- Braille Displays
For these adaptive technologies to be used successfully, your website’s structure and its content must comply with a checklist of 50 items (WCAG 2.1 AA) to ensure complete accessibility.
If a person with a disability can’t easily navigate your website…
They can’t buy from you
They’ll go to your competitor, and possibly sue you
In the United States, lower courts have ruled that your commercial website is subject to the ADA. Around the globe, countries have made it “law”. There are thousands of lawsuits in the courts now. The last thing you want is the Demand Letter from a law firm asking for monies to make their lawsuit go away.
